Filmaster

Filmaster provides predictive search and recommendation engine as a service
for online video, television, cable TV, IPTV platforms and cinema exhibitors.
We deliver the right content to the right viewer driving engagement and conversions.

Recommendations drive business

  • Personalized recommendations account for 75% of Netflix’s overall traffic. Their current default interface is devoted wholly to personalized recommendations, following the spirit of their now popular phrase, “Everything is a Recommendation”.
  • Youtube Suggestions drive over 75% of daily total traffic. Recommendations account for 60% of all video clicks from the home page. Videos that appear in top rated or featured categories receive 207% more traffic as a result of crowdsourcing.
  • Sales generated from Amazon’s Recommended Items (i.e. “users who bought this item also bought this item”) account for 20-30% of their yearly revenue. On average, individual merchants on Amazon generate over 35% of their online sales from recommendations.

Drive traffic to your platform and boost subscriptions

Leverage Filmaster API · Enrich existing EPG · Real time capability · Open new marketing channes

Leverage Filmaster Technology

Convert Non-viewers into Viewers

80% of television viewers turn on their TVs without specific intent for what they want to watch. The term “channel-surfing” is a result of the fact that viewers are most often unaware of the content available to them. Simply put, viewers enjoy watching television, not surfing television. Filmaster provides modern user experience solutions to best navigate viewers around their personalized content:

  • Use Filmaster recommendations to boost or enrich your existing EPG without an interface redesign.
  • Filmaster channel-based recommendations provide real-time recommendations to your users immediately. Direct users to content from live TV, VOD, and external sources from your service.
  • Filmaster is able to develop a recommendation interface where users can access their recommendations, favorites, etc. at any time.

Make an Impact on Subscribers

Filmaster recommendations are powerful sales tools that enable you to leverage existing sales channels and open new ones. Our recommendations will boost your subscription numbers and provide the analytics necessary to maximize the impact of your advertising campaigns.

  • Use Filmaster recommendations to increase sales of channel bundles and packages by personalizing advertisements for each viewer.
  • Use Filmaster recommendations off-screen in your newsletters, paper bills, and electronic correspondence to drive targeted advertisements.
  • Use Filmaster recommendations to improve your current offers to existing customers by showing that your service is always personalized to their tastes.

Data is a Part of the Deal

Data is a part of Filmaster’s offer and is as important as the algorithms. It allows for instant recommendations (as a solution to the “cold start” problem) and unique features such as mood-based recommendations and innovative ways to present content. The data provided by Filmaster—movie and shows traits, information about viewers’ tastes, and interconnections between movies and shows—allows you to compute the personalized recommendations even without any initial data delivered by the customer.

Out of the Box and Running

The Filmaster SaaS model means the product is not only out of the box but actually is ready to use from day one. The customer takes control over different configurations (e.g. whether the algorithm should be more brave or more conservative). Also, the algorithm is modular, meaning its different parts can play more or less significant role when used by different customers delivering the best user experience for their consumers.

Drive awareness to your content and boost sales

Leverage Filmaster API and Data · Prioritize titles to promote · Maximize catalogue exposure · Open new marketing channels

Leverage Filmaster Technology

Maximize Exposure

Personalization is a powerful tool for bringing your entire VOD catalogue to market. Filmaster helps maximize awareness of your content by targeting viewers who are most likely buy a specific titles.

  • Maximize the potential opportunity of each title, no matter how popular or unpopular, by delivering it to the right viewer.
  • Prioritize titles that you want to promote. Filmaster can help you expose new titles or drive awareness to specific content via configurations in the underlying algorithm.

Show Them What They Demand

Viewers will purchase more content if it is both personalized to their taste and delivered to them from in the right interface. Optimizing your interface to focus on recommendations is the best way to get viewers to what they want.

  • Use Filmaster recommendations to bring viewers immediately to relevant content, rather than relying on your viewers to randomly surf or search for specific titles.
  • Filmaster can help develop solutions that will enrich your existing EPG, VOD directory, or other interface to maximize exposure.

Empower Your Sales Methods

Filmaster recommendations are powerful sales tools that enable you to leverage existing sales channels and open new ones. Our recommendations will boost your sales figures and provide the analytics necessary to maximize the impact of your advertising campaigns.

  • Use Filmaster recommendations off-screen in your newsletters, paper bills, and electronic correspondence to drive targeted advertisements.
  • Use Filmaster analytics to determine which titles you add to your catalogue, based on titles that certain viewers would be most likely to purchase.

Data is a Part of the Deal

Data is a part of Filmaster’s offer and is as important as the algorithms. It allows for instant recommendations (as a solution to the “cold start” problem) and unique features such as mood-based recommendations and innovative ways to present content.

The data provided by Filmaster—movie and shows traits, information about viewers’ tastes, and interconnections between movies and shows—allows you to compute the personalized recommendations even without any initial data delivered by the customer.

Out of the Box and Running

The Filmaster SaaS model means the product is not only out of the box but actually is ready to use from day one. The customer takes control over different configurations (e.g. whether the algorithm should be more brave or more conservative). Also, the algorithm is modular, meaning its different parts can play more or less significant role when used by different customers delivering the best user experience for their consumers.

Get more brand loyalty and boost ticket sales

API and data · Centralize your own theater times · Web interface solutions · Kiosk solutions

Leverage Filmaster Technology

Empower sales

Filmaster recommendations are powerful sales tools that enable you personalize recommendations on your website, application, and membership newsletters.

  • Deliver Filmaster recommendations in your newsletters, weekly updates, or membership emails to drive personalized recommendations for upcoming releases.
  • Build brand loyalty by appealing to customers’ need for personalization and having their ratings and viewing preferences accessible from your website.
  • Promote upcoming movies, events or special deals to specific viewers by learning from their social network.

Drive moviegoers to your theatres

Recommendations allow you to take control of where a viewer goes to see a movie, and your brand becomes a valuable resource for helping moviegoers decide upon a movie to watch.

  • From recommendations, you can immediately direct viewers to the showing times for your theater as opposed to those in the general area.
  • Viewers can rate a movie they just watched at your theater, storing historical data and driving brand.
  • Be the first to tell a user when a new movie is slated to show in your theaters.

Recommendations Everywhere

Whether it’s an app, a web interface, or a kiosk solution, Filmaster enables you to deliver recommendations anywhere. User profiles are stored…

  • Filmaster can integrate with your website, allowing users to choose the right film to watch right from your website and then book tickets or view showtimes from their recommendations.
  • Filmaster integrates with your mobile apps to deliver personalized notifications (via text, push notifications, email, etc.) and allows users to easily return feedback (e.g. movie ratings, customer satisfaction, etc.) right from their mobile devices.
  • The Filmaster Kiosk iPad application can quickly determine what to watch by an individual or group of friends, generate their recommendations, and allow them to book the tickets on the fly, from anywhere.

Data is a part of the deal

Data is a part of Filmaster’s offer and is as important as the algorithms. It allows for instant recommendations (as a solution to the “cold start” problem) and unique features such as mood-based recommendations and innovative ways to present content.

The data provided by Filmaster—movie and shows traits, information about viewers’ tastes, and interconnections between movies and shows—allows you to compute the personalized recommendations even without any initial data delivered by the customer.

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